In today’s world, you have to figure out the right way to sell your product to consumers. Apple goes for the “purity” with their white backgrounds and slightly hip music. Allstate insurance sells you protection from a rampaging maniac. Motorola Mobility sells you lean, mean (red) phones that do unimaginable things to your data plan. Starting to see what I mean? Every brand has its own advertising identity. From Pepsi (pop) to Bud Light (sexy). And it appears that Toshiba Canada is taking cues from beer advertisements, as opposed to ever really discussing their product.
Whatever, you just want to see the ad, don’t you? Here.
Source: via Melissa Garcia