{"id":4956,"date":"2011-04-18T20:30:07","date_gmt":"2011-04-19T01:30:07","guid":{"rendered":"http:\/\/www.friedyoda.com\/noisecast\/?p=4956"},"modified":"2023-12-06T08:19:17","modified_gmt":"2023-12-06T14:19:17","slug":"okay-creatives-lets-have-an-adult-conversation-meme-edition","status":"publish","type":"post","link":"https:\/\/www.friedyoda.com\/noisecast\/2011\/04\/okay-creatives-lets-have-an-adult-conversation-meme-edition\/","title":{"rendered":"Okay Creatives, let&#8217;s have an adult conversation: Meme Edition"},"content":{"rendered":"\n<figure class=\"wp-block-image aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/www.friedyoda.com\/noisecast\/wp-content\/uploads\/2011\/04\/T-Mo-No.jpg\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"638\" height=\"311\" data-attachment-id=\"4957\" data-permalink=\"https:\/\/www.friedyoda.com\/noisecast\/2011\/04\/okay-creatives-lets-have-an-adult-conversation-meme-edition\/t-mo-no\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.friedyoda.com\/noisecast\/wp-content\/uploads\/2011\/04\/T-Mo-No.jpg?fit=638%2C311&amp;ssl=1\" data-orig-size=\"638,311\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Please, no more memes\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Royals and funny wedding entrances &amp;#8211; yeah I&amp;#8217;ll drop bank on a new phone.&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/www.friedyoda.com\/noisecast\/wp-content\/uploads\/2011\/04\/T-Mo-No.jpg?fit=602%2C293&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/www.friedyoda.com\/noisecast\/wp-content\/uploads\/2011\/04\/T-Mo-No.jpg?resize=638%2C311&#038;ssl=1\" alt=\"It was funny the first time\" class=\"wp-image-4957\" srcset=\"https:\/\/i0.wp.com\/www.friedyoda.com\/noisecast\/wp-content\/uploads\/2011\/04\/T-Mo-No.jpg?w=638&amp;ssl=1 638w, https:\/\/i0.wp.com\/www.friedyoda.com\/noisecast\/wp-content\/uploads\/2011\/04\/T-Mo-No.jpg?resize=300%2C146&amp;ssl=1 300w\" sizes=\"auto, (max-width: 638px) 100vw, 638px\" \/><\/a><figcaption class=\"wp-element-caption\">Royals and funny wedding entrances &#8211; yeah I&#8217;ll drop bank on a new phone.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Look guys, I&#8217;m not trying to be a downer, but do we <strong>REALLY<\/strong> need another &#8220;viral&#8221; ad? Yeah, I laughed at Old Spice guy. I thought it was funny and maybe even a little different. But you know what isn&#8217;t funny or different? Taking an old viral video and then making it the basis of your commercial. (<em>Full ad after the jump)<\/em><wp-block data-block=\"core\/more\"><\/wp-block><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"The T-Mobile Royal Wedding\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Kav0FEhtLug?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">I&#8217;m not gonna call out T-Mobile so much as I&#8217;d like to call out the agency they hired for this. Cute girl in the magenta dress, great. Taking <a title=\"Jill and Kevin's Wedding Video\" href=\"http:\/\/youtu.be\/4-94JhLEiN0\" target=\"_blank\" rel=\"noopener\">this<\/a> wedding video and adding &#8220;funny&#8221; Royals, not so much. The reason why viral videos work is simply because for all their quirks and lolz, they&#8217;re largely original content. Emphasis on <strong>original<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Honestly, there&#8217;s no message to this ad. I don&#8217;t know what you&#8217;re selling me other than the fact that you are aware that there&#8217;s an event for paparazzi to get their panties wet over. &#8220;One&#8217;s life is for sharing&#8221; goes the tag line but nothing seems to imply that sentiment, except maybe that there&#8217;s a wedding about to take place. Meh. It&#8217;s an ad that exists in hopes that it will connect with the YouTube generation, but that&#8217;s missing the point entirely.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Go ahead call me old, out of touch, a Luddite, or just whiny blogger with no sense of humor, but at the end of the day seeing the Queen of England dancing isn&#8217;t making me rush to plop down a couple of bills on a new phone or plan.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">Source: <a href=\"http:\/\/www.patspapers.com\/blog\/item\/william_kate_wedding_entrance_video_tmobile\/\">Pat&#8217;s Papers<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>T-Mobile&#8217;s new viral ad steals a wedding video and adds &#8220;funny&#8221; Royals, but it falls flat.<\/p>\n","protected":false},"author":13,"featured_media":4957,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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