Proof that monkeys still run the gaming industry

Lost Odyssey Packaging - Source: Kotaku
Image courtesy of Kotaku

I have a marketing professor who on his first year of teaching at my university got to experience a teaching disaster. He was teaching Principals of Marketing, the introductory marketing course which lays the foundations for all future marketing courses. It was his first time teaching, so he hadn’t found the right way to teach the students the material. When the midterm was distributed, the class average was a 64. He went to his colleagues for advice, and they told him to shift his teaching strategy. Over the next week, he did exactly that. By week two, everyone was in a better mood and back on track. Except for one kid. This kid was not a business major, but a computer science major. He was so upset about his midterm grade that for three weeks (six 90 minute class periods) he spent the entire time glaring at my professor. Kind of like a look of death glare. Continue Reading »