Proof that monkeys still run the gaming industry

Lost Odyssey Packaging - Source: Kotaku
Image courtesy of Kotaku

I have a marketing professor who on his first year of teaching at my university got to experience a teaching disaster. He was teaching Principals of Marketing, the introductory marketing course which lays the foundations for all future marketing courses. It was his first time teaching, so he hadn’t found the right way to teach the students the material. When the midterm was distributed, the class average was a 64. He went to his colleagues for advice, and they told him to shift his teaching strategy. Over the next week, he did exactly that. By week two, everyone was in a better mood and back on track. Except for one kid. This kid was not a business major, but a computer science major. He was so upset about his midterm grade that for three weeks (six 90 minute class periods) he spent the entire time glaring at my professor. Kind of like a look of death glare.At the beginning of the fourth week, my professor started up class as normal. He went to the computer, launched his PowerPoint, and began lecturing. My professor is hardcore about teaching and marketing, so he had pretty much memorized the slides and flipped the slides using a hand held pointer. He didn’t even bother looking at the screen. Suddenly a ripple of giggles started moving through the classroom. It started from one end and soon the entire room was enveloped in uncontrollable giggling. My professor didn’t understand why they were laughing. Had he suddenly become this funny? Trying to figure out what was going on, he managed to glance back at the screen. To his shock, the screen was not displaying a marketing related slide, but porn instead.

There are two ways a professor can react to this situation. One way is to simply walk over to the computer, tap the arrow key to go to the next slide, laugh it off, and proceed as normal. The second way is to panic. Being new, my professor chose to panic. My professor ran to the computer and smashed his palm on the keyboard. The PowerPoint proceeded to the next slide, which contained more porn. He hit it again. More porn. He clicked the mouse. More porn. He hit escape. Porn porn porn. He realized that he couldn’t exit the PowerPoint and that he was permanently stuck in a continuous porn loop, so he ran to the power outlet and yanked the computer’s power cord out, ending the magnificent porn fiasco. When the professor looked up at his class, everyone was keeling over with laughter, except one student. The computer science major was sitting there with his hands folded across his chest. He had a very satisfied smirk on his face as he gloated.

So where do I want to go with this story? Nowhere, but check out what the morons at Microsoft managed to accomplish: Lost Odyssey comes in two different packages. The Asian version is a slightly fatter DVD case that neatly contains the four DVDs in separate holders. The U.S. version crams three discs in one holster and leaves one of the discs loose inside a paper slip case. Bravo, distribution geniuses.

Tags:, , ,